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Turf Masters Brands Continues Expansion with Acquisition of Mr. Turf

Turf Masters Brands Continues Expansion with Acquisition of Mr. Turf

ATLANTA, Georgia – July 24, 2024 – Turf Masters Brands, Inc. (“Turf Masters Brands” or the “Company”), a leading provider of recurring residential lawn care services, today announced the acquisition of Mr. Turf, a provider of residential lawn care, tree care and pest control services based in Fayetteville, GA. With the addition of Mr. Turf, Turf Masters Brands now operates 31 branches across 11 states and employs over 850 team members. Terms of the transaction were not disclosed.

Mr. Turf has served homeowners throughout Fayette County, GA for more than 20 years and further expands the Turf Masters Brands footprint in the southwest Atlanta market.  Following the acquisition, Mr. Turf will continue to serve its loyal customer base through the existing Mr. Turf team, who join the Company as valued employees.

“The addition of Mr. Turf aligns with our mission to grow strategically with brands that share our people first values,” said Jon Clift, CEO of Turf Masters Brands. “We are thrilled to welcome the Mr. Turf team to the Turf Masters Brands platform and look forward to providing additional career growth opportunities for employees, along with expanding our customer service area in the greater Atlanta region.”

About Turf Masters Brands

Turf Masters Brands, headquartered in Roswell, GA, is a leading provider of recurring residential lawn, tree, and shrub care services. The Company serves over 185,000 customers annually, helping homeowners maximize turf and soil health through fertilization, seeding, aeration, weed control, and exterior insect control programs. Turf Masters Brands differentiates itself through a passion for quality lawn care work and high levels of customer service, meaningful investment in application equipment, and fostering a culture that provides significant benefits, skill development, and employment opportunities. The Company currently operates over 31 branches across 11 states and plans to grow organically and through add-on acquisitions. For additional information, please visit www.turfmastersbrands.com.